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What does the phrase digital native mean?

Digital native is someone who has been born after 1995 and has grown up with technology

What is web 2.0 and who coined the phrase?

Web 2.0 (David Gauntlett 2002) means the new version of the world wide web where people can see different websites like social networking sites and things can be downloaded and the user can interact with the site and other sites were static and linear with just writing and still images

These relate to Dead Mans Shoes because there is more ways of advertising and how films are distributed which allow us to watch films on our smartphones and technology